Description

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Are you pulling your selling prices out of thin air? Do you call your competitors and pretend to be a customer to find out how much they charge...and then charge the same thing? Get Real How Much Should I Charge? Shows you how to price your services so you'll make money-as much money as you want-on every job Forget "what the market will bear " To heck with the "going rate " *Learn a super simple formula for creating a selling price. *Make sense of budgeting and sales forecasting. *Do what you love . . . and make lots of money It's easy, it's fun . . . it's basic accounting Praise for How Much Should I Charge? I've just finished your book. Without a doubt, this was the best twenty bucks I've spent in years The information is worth a fortune. I wish I had known some of this stuff five years ago, but like a lot of other contractors, I've learned the hard way." -Jeff Swanson, Mr. Rooter of Western NC Ellen Rohr's book is a must-read for anyone who is trying to make it in business today. She writes what could be a dry-as-dust subject and makes it fascinating and fun. The woman can write My only complaint is that I wish she had written it sooner." -Dan Holohan, Holohan & Associates.

About the Author

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Ellen Rohr nearly sank her family business! Then, she learned how to energize a simple business plan and make lots of money! She is a columnist for lots of trade magazines - providing "in the trenches" insight that business owners can relate to. As president of Benjamin Franklin Plumbing, a home service franchise company, Ellen helped the company grow from zero to $40 million in sales, 47 locations, in less than 2 years. Ellen is the author of The Weekend Biz Plan, and three other books: The Bare Bones Biz Plan, Where Did the Money Go? and How Much Should I Charge?